1) What are all the channels for which I can collect subscribers?
As a merchant, one can collect store visitor's email, SMS, and web push notifications.
2) What are opt-in flows?
Opt-in flows allow merchants to streamline their subscribers (for email, SMS, and Web push notifications) using a single tool, i.e., PushOwl.
The various opt-in forms (AKA popups) for respective channels are organized sequentially, i.e., one after the other in a flow.
3) Using PushOwl, I'll only be able to send Push Notifications. So, if I collect email and SMS subscribers, how do I reach out to them?
PushOwl's Opt-in feature acts as a list-growing tool - Where merchants can collect all their channel's (Email, SMS, and web push notifications) subscribers under a single roof.
After that, PushOwl syncs Email and SMS subscribers to the merchant's Shopify portal.
It should be available under the “Customers” tab on your Shopify Portal.
You can sync the data from Shopify's Customer tab to any preferred Email/SMS tool of your choice
Note: We are soon bringing out the capability to send Email/SMS within PushOwl. Reach out to us at support@pushowl.com, and we shall add you to the early access list.
4) How does the analytics work for the new opt-in flow?
Side Note - If you have been an existing customer of PushOwl, then you would know that the most requested feature has finally come out alive 🚀
There are two levels in which one can track the performance of the new Opt-in feature.
Individual level:
Since, at a given point in time, a merchant can have only one opt-in flow enabled, One can track, viz:
The number of store visitors who viewed the Opt-in forms
The number of subscribers (ones who submitted the form)
The overall conversion rate
Overview level:
In a given time range, This provides the merchant with a bird's eye view of how has their opt-in flow performed
It is calculated by the summation of the individual opt-in flow that was or is still
activein the given time range.
5) How can I create new opt-in flows?
You can navigate to “Opt-in” under the PushOwl dashboard → Click on the “New Opt-in” button on the top right corner
You will be displayed with a list of templates.
The templates displayed are a combination of the various channels you could potentially collect subscribers for
Please select your desired template and customise it as per your brand preference
Note: We have currently limited the customisation capability to content (text and image) for the simplicity of the feature
Hit Publish & Voila; your new opt-in flow is NOW LIVE 🔥
6) I am an existing customer of PushOwl. Can I still use the new Opt-in flow feature?
Short answer - YES!
We are migrating the configurations of our existing customers to the new feature (with the new & feel) to ensure there is no interruption in the app's usage.
If you still have any doubts with regard to the usage, please drop us a note at support@pushowl.com