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Importing Email or Shopify Subscribers to PushOwl

Adding Email/SMS subscribers to PushOwl

Written by Nayan Kulshreshtha

If you're new to using Web Push Notifications and notice that your subscriber base is at 0, you may be interested in importing your pre-existing subscriber base from your Email platform or apps.

Can you Import your Email/SMS subscribers or Klaviyo data to PushOwl?

No, you cannot import email/sms subscribers to PushOwl as they are a different online communication/marketing channel. With Web Push Notifications, your store visitors can subscribe to receive updates via browsers without providing any personal details such as emails or numbers. Additionally, data from integrated platforms like Klaviyo cannot be used for web push notifications due to the anonymous nature of this technology.

Why can't we import them?

One of the main advantages of notifications is that the customers can stay anonymous and still receive updates about your store's latest offers and products. When a customer visits the store, an opt-in prompt is triggered, and once they click on allow, a unique browser token is assigned to them, and they are added as a subscriber for notifications.

The way notifications work, we don't require any personal details of the customers, such as emails or numbers. Hence we cannot import/use your existing email/sms subscribers to reach them via notifications. Customers have to visit your store and manually subscribe for notifications. While PushOwl integrates with Klaviyo for email campaigns, this integration does not extend to web push notifications. Klaviyo-synced data, such as birthdays or other personal details, cannot be utilized for web push automations.

How do we encourage these subscribers to sign up for Web Push Notifications?

One way to do so is by sending an email or an SMS invitation to join an exclusive group with instructions on how to subscribe to Web Push Notifications on your store.

It's likely that a percentage of the subscribers will also choose to sign up for Web Push.

You can contact us via our in-app chat or by emailing support@pushowl.com if you require assistance. Our team is readily available to assist you. For more information on how PushOwl and Klaviyo integrations work, refer to the respective documentation or contact support.

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